Solvency II

Risk analysis for ING

ING has been using the so-called Solvency Requirements, a set of complex formulas, for calculating the required size of their reserve capital. The Solvency Requirements have been replaced by Solvency II, we created an animation to explain the basic principles of this new set of rules.

We meet the Johnson family in the animation. This loving family represents ING and helps us understand the decisions a bank like ING has to make in order to stay financially strong, by comparing them to examples of day-to-day life. The big question: can the Johnson family take its well-earned holiday to Paris by the end of the year?

CLIENT

ING

Year: 2013
Commissioned by:Conspiracy Concepts

Solvency II

A lighthearted way of explaining what ‘solvency capital requirement’ and ‘own funds’ mean to ING.